Summary
As an SEO Specialist & Strategist with a Bachelor's Degree in International Economy and Management, I have been professionally engaged in SEO for over 6 years. I have successfully communicated with more than 189 clients and worked on more than 84 projects across various niches, including e-commerce, medical sites, and Local SEO. I have achieved an impressive 81% KPI success rate, thanks to my deep knowledge of link building and onsite SEO.
I am a cutting-edge SEO professional committed to continuous learning, managing 15+ projects simultaneously, and creating strategies in content marketing, technical SEO, on-page optimization, and link building.
Skills
- Core SEO: Technical SEO, On-Page Optimization, Link Building (Outreach, Guest Posting, PBN), Keyword Research, Semantic Core Collection, Content Strategy, SEO Copywriting.
- Tools & Technologies: Ahrefs, SEMrush, Screaming Frog SEO Spider, Google Analytics (GA), Google Tag Manager (GTM), Google Sheets, HTML, CSS, WordPress, Joomla, OpenCart, Canva, Chat GPT.
- Marketing & Analytics: Conversion Optimization, A/B Testing, Web Analytics, Google Ads, Facebook Ads, Local SEO / GMB Optimization, Search Engine Reputation Management (SERM), SMM.
- Management: Project Management, Team Leadership (Managed teams of up to 5 professionals), Budget Management, Client Relationships.
Work Experience
Founder | North SEO
Apr 2025 - Present | Vancouver, BC, Canada
- Define company vision, mission, and strategic goals.
- Oversee daily operations and business management while leading SEO strategy and digital marketing campaigns.
- Ensure client success, maintain strong relationships, and manage/mentor team members.
- Drive business growth, revenue generation, and monitor performance metrics to optimize processes.
Senior SEO Strategist & CEO | Dovzhenko Marketing
Jul 2017 - Present | Kyiv, Ukraine & Worldwide
- Led a team of 5 SEO professionals, fostering their growth and achieving a 24% improvement in team performance over a 4-month period.
- Successfully executed customized SEO/SEM strategies for international projects, resulting in an average 14% increase in organic traffic monthly for US, Canadian, and Ukrainian clients.
- Managed client relationships by providing transparent monthly reporting, exceeding goals, and expanding services, leading to a 32% client retention rate.
- Formulated and executed link acquisition strategies, leveraging outreach, guest posting, and manual link submissions.
- Collaborated with programmers and content creators to create and implement SEO-focused tasks.
- Participated in budget planning, recruitment efforts, and spearheaded BRDs for the team.
SEO Team Lead | WorkFlow / Diagnostech
Aug 2022 - Nov 2022 | Toronto, ON, Canada
- Enhanced a Toronto-based plumbing niche website's organic traffic by 11% through meticulous on-page SEO, targeted SEO texts, and collaboration with programmers.
- Spearheaded a successful SEO campaign, achieving top 10 category rankings in the appliance repair niche.
- Developed SEO structure for websites and collaborated with the sales team as a part of an ABM strategy.
Senior SEO Strategist | Seomarket
Jan 2022 - Aug 2022 | Kyiv, Ukraine
- Conducted thorough Technical SEO audits, identifying opportunities and areas for improvement to enhance website performance for US-based clients.
- Utilized Google Analytics (GA) and Google Tag Manager (GTM) for in-depth data analysis, extracting actionable insights to refine SEO strategies.
- Excelled in transparent communication with 16 clients, ensuring satisfaction by surpassing goals.
Senior SEO -> Project Manager | ArtAds Digital Agency
Mar 2021 - Dec 2021 | Odessa, Ukraine
- Worked the US and Ukraine markets (repair, gambling, various client projects).
- Set and drew up technical requirements for the team (designer, frontend, backend, writer, PPC, Linkbuilder, SMM).
- Conducted interviews for team selection, monitored performance via CRM, and calculated project profitability.
Head of SEO | Green Web, Digital Marketing Agency
Jun 2019 - May 2020 | Kyiv, Ukraine
- Earned 2 fast promotions and increased SEO department income by 60%.
- Managed 15+ projects simultaneously, providing technical SEO audits and semantic core clustering.
- Coached new staff, optimized the SEO department's organization system, and developed new work algorithms.
Junior Search Engine Optimization Specialist | Aweb.ua
Mar 2019 - Apr 2019 | Kyiv, Ukraine
- Collected and clustered Semantic Cores and meta-tags.
- Executed full internal website optimization and analyzed data from Google Webmaster Tools and Yandex Webmaster.
Junior SEO - Linkbuilder | GalaxyLabs
Jan 2018 - Mar 2019 | Kyiv, Ukraine
- Became the top linkbuilder in the firm, completing x2 tasks per day.
- Published and wrote texts for sites, searched for English-language sites for placement (crowd and outreach).
- Worked with PBNs, analyzed competitor link profiles, and wrote technical specifications.
Notable Projects
- SEO for the "Stealtho Store" (Feb 2022 - Present): SEO audit, competitors analysis, link building, metatags optimization, and strategy creation.
- SEO for "Svitsaun" (Jan 2022 - Present): Collection of keywords for new filter categories, content strategy creation, and TAs for programmers.
- Google My Business For Multiple locations in NY and NJ (Apr 2021 - Present): Local SEO optimization for multiple businesses.
- Driver Service Kyiv (Sep 2020 - Present): Achieved top 1-3 positions in 6 months through content creation, heading structure optimization, and GMB optimization.
- superiorplumbing.ca (Aug 2022 - Nov 2022): On-page SEO, outreach, manual link submitting, and GA/GTM analysis.
- LindenTree - US Logistics Solutions (Jan 2022 - Aug 2022): Page speed optimization, link building, and site analytics.
- SEO for Systemax (Jan 2022 - Aug 2022): Industrial equipment SEO in Ukraine.
- Jam | Music Instruments (Jan 2022 - Feb 2022) & SDG-Trade (Jan 2022 - Feb 2022): Technical audits, semantic core collection, and content strategy.
- VR club Odesa "The Lab" (Oct 2021 - Jan 2022): Implemented corrections from an SEO audit and gained traffic to secure top 1-3 organic positions.
Education
Kyiv National Economics University
Bachelor's degree, International Economy and Management (Sep 2013 – Oct 2017)
Activities: Chess team, Students Euromaidan
Licenses & Certifications
- Microsoft Advertising Certified Expert - Microsoft (Expires Feb 2027)
- Microsoft Advertising Performance Max - Microsoft
- Google Ads Display Certification - Google (Expires Mar 2025)
- Google Ads - Measurement Certification - Google (Expires Jan 2025)
- Google Analytics Individual Qualification - Google (Expires Dec 2024)
- Complete Introduction to Cybersecurity - ProjectSecurity.io (Issued Feb 2024)
- Using Chat GPT for SEO 2023 - SEOS AI (Issued Mar 2023)
- Email Marketing - HubSpot Academy (Expires Dec 2024)
- Canadian Firearms Safety Course (Non-Restricted & Restricted) - Silvercore Outdoors (Issued Jan 2026)
- Silvercore's Online Bear Defence - Silvercore Outdoors (Issued Jan 2026)
Volunteering & Causes
- Student/Participant - New Acropolis Cultural Association (Feb 2020 - Present) | Provided SEO assistance for school and magazine sites; served as head of the group for a year.
- Sponsor - SOS Children's Villages Poland (Mar 2023 - Present)
- Donater - Armed Forces of Ukraine (Feb 2022 - Present) | DDos and SEO assistance for information war.
- Project Management Officer - Ukrainian Red Cross (Apr 2020 - May 2020) | Developed a payment system for the red cross site in Ukraine.